Existing Deck Design
Issues with Existing Deck
1. Lack of Clear Visual Hierarchy: The deck was busy and overwhelmed the audience with information.
2. Repetitive Information: Some features were mentioned multiple times, leading to redundancy.
3. Limited User-Centric Messaging: Focused heavily on technical details rather than user benefits.
4. Unclear Segmentation of Benefits: Benefits were not clearly segmented for different user groups.
5. Visual Layout and Presentation Flow: The deck lacked a distinct structure and logical flow.
6. Absence of Visual Illustration & Mockup: Lack of visual representations of dashboards and screens
New Deck Sitemap
The revamped sitemap is organized as follows:
1. Introduction:
- Title: Optick product for enabling remote workforce management.
- High-level statistics.
2. Core Features:
- Part I Features: Face Recognition, Geolocation, Field Visit Tracking, Task Automation, AI Chatbots, Data Analytics.
- Part II: Product Objectives (Enhance Productivity, Empower Workforce, Improve Governance).
3. Use Cases:
- Construction, Facilities Management, Logistics, Healthcare, Agriculture, Hospitality, After-Sales Services, Sales, Retail, Security, Education.
4. Monitor Remote Workforce - Boost Productivity: Focus on how Optick improves productivity.
5. Make Data-Driven Decisions - Empower Sales Teams: Emphasis on data-driven decision-making.
6. Optimize Field Visits: Focus on optimizing field operations.
7. Unique Selling Propositions (USPs): Internet-free operation, no hardware dependence, data security, cost-effectiveness.
8. Technical Specifications: Android & iOS compatibility, high accuracy, offline operations.
9. Testimonials, Customer Logos, Certifications: Showcasing credibility and success stories.
10. Contact Us: Contact details for further inquiries.
New Deck Design
